increatum
Soulful brand development and visual identity for new paradigm leaders & world buildersyou are not here to build a business, you are here to build a new world
and that means your brand needs to be approached from a whole different angle
this is how
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normal branding is not for you
You've tried the templates, the Canva designs, the colours that feel... fine. Professional. Safe. Completely forgettable.
Or maybe you hired a designer who gave you something sleek and strategic, but when you look at it, you don't see you – you see what they think a "successful" brand should look like. And every time you post, every time you show up, every time someone lands on your website, there's this quiet dissonance: This isn't me. This doesn't capture what I'm actually here to do.
Your work is soul-deep. You're here to shift paradigms. To hold space for what the old world has no language for – yet.
How do you brand that without regurgitating the very systems you desire to change?
You can't. Not with traditional branding, anyway.
Because traditional branding is applied from the outside: it’s a strategic overlay, a marketing decision, a visual "mark" you slap onto your business to make it recognisable. But for soul-led visionaries? It feels hollow. Performative. Like you're playing dress-up in someone else's aesthetic.
Your brand isn't something you should decide on. It's something that should emerge through you.
Not created, but creating itself. Not strategised, but born naturally. Not designed to look "professional", but channeled to be true.
That doesn't mean it's devoid of structure, purpose, or direction. It means its coming-into-the-world is a process of receiving frequency, not generating definitions.
This is Increatum. The brand alchemy process for world builders who refuse to dilute their essence to fit into the old paradigm's idea of what "good branding" looks like.
Imagine opening your website and feeling: Yes. This is me. This is exactly what I couldn't put into words before.
Imagine your ideal clients landing on your page and immediately knowing they've found their person – not because of clever hooks, but because your frequency speaks directly to theirs.
Imagine never second-guessing your aesthetic again, because it's not a "choice" you made, but a truth you uncovered.
This is what happens when your brand is soul-coded.
Increatum is soul-led visual identity development that combines the depth of your soul mission (via Gene Keys & Human Design), the story of who you are in this lifetime, the vision of the world you're here to co-create, and the visual codes that transmit your unique frequency.
The result?
A brand that doesn't just represent your soul.
A brand that is ensouled.
the mossmind soul-led brand development process
step 1 – quintessenceclarity
You gain crystal-clear soul-based business clarity. You discover what’s encoded in your Gene Keys and Human Design about your unique expression and your deepest purpose.
You finally have words for what you've been sensing.
step 2 – Increatumvisuals
We take that soul clarity and transmute it into a complete visual identity that channels your essence into form.
You can book them together, or do Quintessence first and add Increatum later. But Quintessence is the foundation – without it, we'd just be creating another aesthetically pleasing brand that doesn't actually reflect your soul's architecture.
step 3 – coniunctioimplementation
Choose from a menu of additionally bookable services like website packages, launch support or a revision round for when your brand is ready to evolve further (because soul-led businesses grow like a tree from a seed, and your brand should grow with you).
the practicalities
2 in-depth Quintessence workshops where we get crystal clear on your soul-mission business
In-depth Notion workbooks that prepare for crafting a strong foundation for your brand
Complete brand identity design assets for your business
Telegram support throughout the entire process
Mentoring and coaching around your Human Design & Gene Keys business codes to help you translate vision into brand
Gentle aftercare for any questions around implementation
what your investment includes
the visual deliverables
You receive the following brand assets:
✷ Channeled symbology – including a logo suite, as well as additional visual codes for communicating your frequency across your platforms
✷ Colour scheme – to suit your essence and to set the vibe of your brand, defining the foundation of your visual expression
✷ Typeface selection – to solidify your aesthetic and to ease communication
✷ 10 Templates – for the social media platform of your choice
✷ Digital brand book – to illustrate the full spectrum of your business’ visual feel and to give you clear guidance on your brand expression throughout your work
the investment
€ 2800*What you're actually investing in:
You're not paying for a logo. You can get a logo on Fiverr for €50.
You're not paying for templates. You can buy those on Etsy.
You're investing in the end of visual misalignment. In never again posting something that makes you cringe slightly. In your ideal clients finding you and immediately knowing they're home. In a brand that doesn't need to be redone in 6 months, because it wasn’t a trend – it was truth.
You're investing in soul-coded visual identity that grows with you, that reflects the paradigm-shifting work you're actually here to do, and that actually makes you feel seen.
*Including Quintessence. If you book separately, your investment for Quintessence counts towards Increatum.
with increatum I offer you a hand on this magnificent journey of yours – not telling you where to go, but to be your guide, perspective-shifter and brand alchemist, offering you new vantage points, supporting you in expressing your soul truth with clarity and precision, and helping you shape the fertile soil of your new brand in which the seeds of your ideas can sprout into your unique, radiant garden of soul-channeled entrepreneurship.
being a mystic, paradigm-shifting entrepreneur is not an easy feat
Naturally, we cannot expect of ourselves to instantly shift into a new paradigm of working when we have grown up in and have been conditioned by the consumerist system that we still exist within today.
It’s not just that – most of us have also not grown up to truly know who we are and what we’re here to offer to the world, let alone how we can express that with clarity and unveiled truthfulness. Especially when our mission features the liminal, magical realms of the Great Mystery, divine feminine principles and ways of being that reside within a more transcendent, intangible space.
That’s why building a brand that channels your soul mission is no quick fix. It takes time. It’s a journey – not just into a new way of life, but into getting to know yourself anew, again and again. There cannot be a fixed solution, a clear-cut path, prescribed by another.
For the path of your soul is one only you can forge.
But you don’t have to do it alone.
the path forward
Step 1:
Book a free discovery call. We'll talk about where you are, where you want to go, and whether this work is the right fit.
Step 2:
Begin with Quintessence (if you haven't already). Get crystal clear on your business mission, your unique codes, your soul work.
Step 3:
Move into Increatum. Translate that clarity into a complete visual identity that channels your essence.
Step 4:
Show up in the world as the fullest expression of your soul's vision. Finally.
more words of praise
“In the brand design analysis, Klara quickly developed a crystal-clear feeling for the values I stand for. She drew a clear essence from my inner world, which comes to light in my work.
She was able to communicate this in a clear world of images, writing and colours that I was previously unaware of. Put together in a wonderful brand kit through her very clear, precise view and her ability to bring concepts and forms to consciousness. It gives me the opportunity to continue working with it myself from now on: in my social media posts as well as on my website and even in my invoices.
I can recommend Klara to anyone who has a feeling about what they want to convey but cannot yet clearly name or describe it themselves. Because Klara has the ability to see these feelings very clearly and to transfer them into images, colours and shapes, so that the inner values of a business, of an artist, can be carried outwards as a whole.
Our collaboration was characterised by her fascination, her attentively shining eyes and the joy we both had in converting an ambiguity back into something precise - like an oleochemical process.”
KAREN RÉMY – ARTS IN MOVEMENT